Posted on 19/04/2023
There are also new markets to tap into. Younger consumers, in particular, are seeking out brands that can deliver value while satisfying their performance expectations and green aspirations. At the same time, jurisdictions from the EU to the state of California are introducing regulations that will effectively close large markets to companies unable to live up to more stringent sustainability standards.
Investing for a more transparent and traceable future
Archroma Textile Effects has based its extensive portfolio on sustainable solutions, making it possible for brands to offer a better end-user experience and to improve regulatory compliance with less water, energy, time and cost. We continue to invest to help mills and brands enhance manufacturing efficiency, meet their environmental, social and governance goals, and empower consumers in their sustainability journey.
Many of the industry’s most impactful resource-saving technologies originate in our labs:
These solutions can be combined with other effects to help apparel and textile brands create additional value in key market segments.
Here are some of our recommendation for performance apparel:
* Below limits of detection according to industry standard test methods. Not intentionally added.
In addition to the AVITERA® SE and TERASIL® W/WW dyes and the EARTH SOFT softening system, we recommend the following solutions for sustainable casual wear:
** 99% water saving and zero residues at the dyestuff manufacturing step compared to standard sulfur black dye synthesis (considering water needed in production and in wastewater treatment for salt dilution). 27% savings at the denim textile mill. (ONE WAY Impact Calculator. CASE STUDY: Italian Customer, Slasher range. Compared to benchmark black dyeing process)
While solutions like AVITERA® SE and TERASIL® W/WW dyes, EARTH SOFT, ZELAN™ R3 and Arkofix® NZW are suitable for home textiles brands looking to deliver more with fewer resources, we can also recommend these combinations:
Sustainability has become a crucial consideration for brands and mills across all market segments. To meet the demands of environmentally conscious consumers, they must take a proactive approach to reduce their environmental footprint, increase efficiency, while enhancing the performance of their products. By collaborating with the right partner that has solutions that deliver resource savings, process optimization and cost efficiencies, brands and mills can drive sustainable growth and success in today's rapidly changing market.
Archroma are proud members and/or partners with the following organizations